Meet Pryze: from napkin idea to eight-figure ARR.
Pryze started as a sharp idea about rewarding employees for focus. Unstuck helped turn it into a fundable workforce engagement platform with the technical team to keep scaling.
Pryze accelerator proof
Unstuck helped Pryze build the app, prep for investors, and raise nearly $1M.
"They were there every step of the way through the program.
Tim Hylton, Pryze co-founder, quoted by ARLnow
Pryze had a simple insight: reward workers for focused time instead of lecturing them about phone use.
ARLnow later connected Pryze's nearly $1M raise back to that support: investors, app development, coaching, and space to work.
Idea
Reward focused time.
App built
Mobile app, admin view, rewards flow.
Buyers
The pitch became something real.
Investor prep
Unstuck coached the meetings and story.
Nearly $1M
Capital followed proof.
Scale
20+ person team, eight-figure ARR.
Featured on 7News WJLA
Watch Pryze tell the story in their own words.
7News profiled Pryze co-founder and CEO Natalia Micheletti, the Arlington team, and the push to help hourly employees stay focused at work.
Pryze
Pryze Workforce Engagement Platform
The challenge
Pryze came in with the kind of idea founders usually sketch between meetings: workers should be rewarded for staying focused, not punished after the damage is done. The opportunity was big, but the company needed the proof, product, and technical spine to turn a napkin concept into something employers could buy.
What Unstuck built
Unstuck Labs became the product, engineering, and operating partner behind the early climb: shaping the MVP, translating employer needs into product flows, building mobile and admin experiences, supporting integrations, and helping Pryze grow from outsourced build support into a real technical team.
The impact
- Moved from early idea to a working MVP employers could understand.
- Helped turn customer interest into early capital and stronger fundraising momentum.
- Supported the path from early capital to a seven-figure raise, a 20+ person team, and eight-figure ARR.
- Helped Pryze build the technical foundation and team structure needed to keep shipping after the first MVP.
Have something this real to build?